HAMPTON, Va. (December 17, 2019) – Hampton University Sports Management professor, David C. Hughes, has created a mobile app called ‘Give Black,’ which is dedicated exclusively to making donations to HBCUs, black nonprofits, businesses, churches and other nonprofit organizations that help the Black community. This app will allow anyone with a mobile phone to make a donation, supporting these businesses.
“Here at Hampton University, we emphasize the importance of giving back to your Alma Mater and to your community. This ‘Give Black’ app will be a great resource for those who wish to give back and pay it forward,” said Hampton University President, Dr. William R. Harvey.
Similar to other donation apps, Give Black puts the power of giving, donating and fundraising into the hands of the user. “Give Black is a tool to help us make a financial difference in our communities,” said Hughes. “Thirty years ago, someone in Detroit would not have been able to make a donation to a company in Los Angeles without sending a paper check, or being directly connected to that business. Today, we can literally save or support an organization right from our phones.”
How ‘Give Black’ works:
- Download the App from the App Store
- Sign up as a business or organization
- Invite users to donate to your cause
“Around three years ago, I had an idea to create an app for a nonprofit that a friend of mine was raising money for. While that never materialized, the idea always stuck with me. My goal was to create an innovative vehicle that would make people aware of services offered in their community, while increasing the ease and volume of the philanthropic contributions to Black owned business, churches, nonprofits and to non-Black owned businesses that help the Black community,” said Hughes. “This is the world’s first app that places a fiscal emphasis on the empowerment of institutions that service the Black community. One of my goals is to increase the percentage of HU donors by 10% while using my app."
The ‘Give Black’ app creates a source solely dedicated to increasing funds and making stakeholders aware of services provided in their community, aiming to discontinue negative trends and strengthen black businesses, black non-profits and HBCU’s ability to receive donations while making greater impact on the community.
The Give Black app is available as a free download in Apple’s App Store and in Google Play.
If you would like more information on the Give Black app, or would like to schedule an interview, please contact David C. Hughes at: